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Sterling College Athletics Partners with FanWord to Elevate Student-Athlete Storytelling

September 9, 2025

STERLING, Kan. – Sterling College Athletics is taking its digital storytelling to the next level through a new partnership with FanWord, a leading AI-powered storytelling platform in college sports. With FanWord Assist, the athletic department can efficiently create feature stories, player spotlights, game recaps, and athlete bios – all while maintaining the authentic voice of the program.

FanWord Assist will empower the Warriors’ communications staff to tell more stories about student-athletes, alumni, coaches, and staff. By producing engaging game recaps and in-depth profiles, the department gives fans, alumni, and prospective student-athletes a front-row view of the people and moments that define Sterling Athletics. Every jersey has a journey, and every Warrior has a story behind the shield, highlighting the dedication, growth, and impact that make the program unique.

“Partnering with FanWord opens an exciting new chapter for Sterling College Athletics. We’re thrilled to dive into the AI storytelling space—not only to amplify the voices and journeys of our Warrior student-athletes, but also to maximize the efficiency and impact of our sports information team. This is about telling our story with purpose, clarity and innovation,” Sterling College Vice President of Athletics, Justin Morris, said.

Read the full release.

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