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LCU Athletics Partners with FanWord to Elevate Storytelling and Digital Engagement

LUBBOCK, Texas (June 26, 2025) – Lubbock Christian University Athletics has announced a new strategic partnership with FanWord, one of the nation’s leading storytelling and technology companies in college athletics. The collaboration, which centers on FanWord’s content creation platform FanWord Assist, aims to strengthen the Chaparrals’ storytelling capabilities and amplify the voices of LCU student-athletes, coaches, and alumni.

With a proud championship tradition and a commitment to academic and athletic excellence, LCU Athletics continues to seek forward-thinking tools to enhance its digital presence. The integration of FanWord Assist into the department’s communication efforts will enable LCU to streamline content production and deliver more consistent, impactful written stories.

“There are countless impactful stories to share at LCU,” said Chris Due, LCU’s Associate Athletic Director for Communications. “We’re excited to partner with FanWord to help us highlight the journeys of our student-athletes and coaches in a creative and forward-thinking way.”

Read the full release.

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