SOLUTIONS - FANWORD 360

Tell the stories of your student-athletes like never before

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Humanize your athletic department and help your student-athletes tell their stories, grow their brands, and inspire their fans.

How it works

01

Storytelling Platform

First, we build a custom storytelling platform where all stories will be published on.

02

Story Creation

Next, we create powerful stories about selected brand ambassadors in a variety of formats.

03

Content Distribution

Lastly, we help with the distribution of the content to reach the right audience at the right time and on the right channels.

Storytelling Platform

Our storytelling platform is custom-built and comes with a multitude of rich features to maximize value for you and your student-athletes. Think of our platform as a beautiful and simple landing page to showcase your stories.

  • Sponsorship Integration
  • Custom & Responsive Design
  • Email Subscription
  • Social Sharing
  • Like Counter
  • Custom CTAs
  • Tracking & Analytics

and more…

Story Creation

Our team creates and publishes powerful & personal stories about selected student-athletes, coaches, fans, and other brand ambassadors in a variety of formats for your audience to enjoy. From short-form to long-form stories, we do it all. In partnership with you and your staff, we also help with the storyteller selection and manage the entire outreach and communication process. Each story is also repurposed in multiple ways to give you and your team access to shareable social media content. Once a story and its assets are completed, we have multiple review processes in place to ensure brand safety before any content is published. 

  • Written stories
  • Video stories
  • Audio stories
  • Photography
  • Social Media¬†

and more…

Content Distribution

From organic to paid distribution strategies, our team makes sure that all stories reach the right audience at the right time and on the right channels. Every storyteller will also have access to multiple story assets to ensure easy sharing on social media.

  • Social media graphics
  • Influencer & athlete marketing
  • Paid social ads
  • Earned media
  • SEO

Why FanWord 360

Generate revenue

The storytelling platform provides a great opportunity for sponsorship integration, premium content access, digital ads, and other revenue-generating opportunities.

We do the work, you own the content

We manage the entire project from start to finish but never publish content without your consent. You and your team own and keep 100% control over everything.

Guaranteed brand safety

As former student-athletes, we understand the importance of brand protection. Ensuring brand safety for all parties involved is absolutely critical to us.

Our stories have reached over 10,000,000 people

Our team has captured hundreds of powerful stories about athletes, coaches, and other brand ambassadors in all sorts of formats that, on average, generate 4-6 times more organic engagement than traditional content.

Short or long-term engagement

The storytelling platform allows us to run multiple campaigns over any period of time. Whether you look for a short-term campaign with lots of content or a long-term campaign with in-depth stories each month, we can do it all.

Prepare your student-athletes for NIL

Helping your student-athletes tell their stories will grow their personal brands and maximize their NIL value in anticipation of the new legislation.

Generate revenue

The storytelling platform provides a great opportunity for sponsorship integration, premium content access, digital ads, and other revenue-generating opportunities.

Prepare your student-athletes for NIL

Helping your student-athletes tell their stories will grow their personal brands and maximize their NIL value in anticipation of the new legislation.

We do the work, you own the content

We manage the entire project from start to finish but never publish content without your consent. You and your team own and keep 100% control over everything.

Our stories have reached over 10,000,000 people

Our team has captured hundreds of powerful stories about athletes, coaches, and other brand ambassadors in all sorts of formats that, on average, generate 4-6 times more organic engagement than traditional content.

Short or long-term engagement

The storytelling platform allows us to run multiple campaigns over any period of time. Whether you look for a short-term campaign with lots of content or a long-term campaign with in-depth stories each month, we can do it all.

Guaranteed brand safety

As former student-athletes, we understand the importance of brand protection. Ensuring brand safety for all parties involved is absolutely critical to us.

Frequently Asked Questions

You can either provide us with names and contact information of selected student-athletes, coaches, and other brand ambassadors, or we can assist with the selection as well. We have a process in place to find compelling stories that we'd be more than happy to share with you.

What the stories are about entirely depends on your objectives.

Absolutely! Whether we're executing a project with 20 written stories or a project with five video stories, three written stories, and two audio stories is a matter of your needs and wants. Once we learn more about your goals, budget, and timeline, we propose the best content formats as well.

Not a problem. Simply tell us what you need help with and we can brainstorm ideas together.

Pricing is subject to a variety of variables such as the format of stories, number of stories, and more. Given the customizable nature of our solution, we have always been able to propose a structure that fits your budget.

Get Started

Interested in learning more? Either use the contact form below or skip a step ahead and fill out our assessment survey here.

Based on your responses to this survey, we provide a variety of proposals for you and your team to review.

Ready to learn more?

Fill out this quick form and we'll be in touch shortly.