FanWord Boost (College Sports)
We simplify NIL for you and your athletes
Maximize NIL opportunities for all your athletes without adding to their workload.
Discovery
Our centralized platform increases the visibility of your athletes and makes it easy for supporters to connect with them.
Marketing
Athletes can curate everything about themselves in one profile — promoting their brand has never been easier.
Brand-Building
Easy-to-use and powerful brand development tools to empower your athletes’ storytelling.
Amplify your existing NIL partners
We support your existing NIL partnerships and drive traffic to your marketplace, merchandise store, and any other initiative.
No involvement needed
Athletes are busy and often don’t have the time to engage with NIL. We provide value for your athletes without requiring any involvement.
No marketplace
We are no marketplace that facilitates deals. Instead, we provide your athletes with all the tools to maximize their NIL opportunities.
An equitable solution
Our platform helps every athlete, regardless of the sport they play, the NIL platforms they use, or how many social media followers they have.
WHAT’S INCLUDED
Product Features
STUDENT-ATHLETE PROFILES
The only link your athletes need to market themselves
On FanWord, each athlete has a public profile — similar to their own website — that lists everything about their brand in one single place, including their social media channels, marketplaces they can be found on, content about them, deals they’ve done, and much more.
- Saves athletes a lot of time
- Supports any NIL strategy
- Drives traffic to institutional marketplace solutions
- Simplifies how supporters can connect with athletes
THE MOST COMPREHENSIVE NIL PROFILE
The following data can be included on FanWord profiles.
Marketplaces
Links to NIL marketplaces and booking platforms the athlete is using.
Projects
Links to all entrepreneurial ventures and startup projects the athlete is pursuing.
Offers
Links to merchandise, NFTs, discount codes, and other products and services.
Events
Links to camps, appearances, and other events the athlete is a part of.
Content
Links to videos, articles, or podcasts that tell the athlete’s story.
Social Media
Links to all social media accounts the athlete is active on.
Deals
Links to previous deals the athlete has engaged in.
Interests
Industries and activities the athlete is interested in.
Academics
List of degree(s) the athlete is pursuing / has completed.
Awards
List of academic and athletic accomplishments.
Directories
List of communities and directories the athlete is associated with. (i.e. team, sport, conference, etc.)
and more...
CUSTOM SCHOOL DIRECTORY
Make it easy for your athletes to get discovered
We aggregate everything about your athletes in a public school directory, allowing visitors to conveniently filter and browse through everything in one intuitive platform. With just a few clicks, a fan, for example, can now pull up all your athletes that are on LinkedIn, offer private lessons, started their own company, and much more. Your athletes can also be easily discovered through other directories (i.e. conference directory) to maximize their visibility.
- Exposes athletes to a larger & new audience
- Advanced filter & search capabilities
- Admin portal and dashboard
BRAND DEVELOPMENT TOOLS
Help your athletes tell their stories and build their brand
Your athletes can access a variety of innovative storytelling & brand development tools that provide them with unique content ideas, custom social media graphics to grow their brand, and access to insightful analytics.
- Custom social media graphics
- Content calendar
- Analytics
- Education
WANT TO GET EVEN MORE OUT OF FANWORD?
Optional Addons
Education
Unique and easy-to-consume educational materials from industry experts about NIL, brand development, marketplaces, and more.
Disclosures
A simple and intuitive disclosure tool that allows athletes to submit their activities and you to review and respond in real-time.
NIL Aggregators
Our aggregators give your student-athletes easy access to best-in-class resources and curated NIL opportunities from marketplace platforms.
- Educational resources
- Vetted NIL opportunities
- Service offerings
An NIL solution that benefits all athletes — regardless of the sport they play, how they pursue NIL, or how many followers they have.
Our Plans
For a breakdown of each plan, simply contact us.
Assisted
Our team will set up your athlete profiles based on data you provide to us. (i.e. social media handles, links to marketplaces, etc.)
Full-Serve
Our team will set up your athlete profiles without requiring your or your athletes’ involvement. For each profile, our team will research and add a profile photo, cover photo, links to athletes’ social media channels, marketplaces they can be found on, content about them, previous deals they’ve done, and more.
Max of 10 data points per athlete.
Features
Services
Profile Customizations
Everything in Self-Serve plus
Features
Services
Profile Customizations
Everything in Assisted plus
Features
Services
Self-Serve
- Onboarding assistance
- Email and phone support
- FanWord newsletter
We show your athletes how they can set up their own profiles.
We teach you and your colleagues how to set up the athlete profiles.
Assisted
Our team will set up your athlete profiles based on data you provide to us. (i.e. social media handles, links to marketplaces, etc.)
- 25 athletes
- 50 athletes
- 100 athletes
- 250 athletes
- 500 athletes
- Profile photo
- Cover photo
- Biography
- Up to 10 profile links
Frequently Asked Questions
Athletes begin to instantly see value from FanWord once their profile is set up — the moment it is, athletes get discovered and can use their profile link to market and promote themselves. If athletes do not want to invest the time to build out their profile, our team offers to do it on their behalf.
Because athletes use their FanWord profile to show supporters how and where they can facilitate deals with them, we’re driving traffic to your marketplace or merchandise stores from Opendorse, Icon Suite, INFLCR, Campus Ink, and others. FanWord is a complement to your existing initiatives.
We offer three different plans — one is entirely free. Contact us to learn more.
First, FanWord Boost is not a marketplace. We do not facilitate deals. We focus on marketing, athlete discovery and brand development.
Second, marketplaces are a fantastic tool to streamline the deal-making process. But they are not a marketing solution. Marketplaces help athletes “open up a store.” Our job is to now drive people to that store and maximize the athletes’ success.
No! Our platform is a web-based application that’s also optimized for mobile devices. It does not require athletes to download another app.
No! One of the main reasons we built FanWord Boost was to support athletes that don’t have those large audiences. In fact, we built our platform with the intention to help athletes with smaller audience sizes get discovered, too.
Yes! While athletes can certainly use the platform to maximize their NIL opportunities, athletes can also use the platform to simply market their social media accounts, videos & articles about them, and more. Every athlete interested in boosting their brand benefits from our platform.
Ready to learn more?
Add-ons to do even more
FanWord Stories
We create powerful storytelling content for your digital & social channels that helps you drive sponsorship revenue and grows both your and your athletes’ brands.
FanWord Coach
Best-in-class education from industry experts that teach everything from personal branding to financial literacy to social media, and much more.
