FanWord is one of the leading storytelling & technology companies in the college sports industry, working with more than 125 athletics organizations across all levels.
August 12, 2025
WICHITA FALLS, TX – Midwestern State University Athletics has announced a new partnership with FanWord, one of the leading AI technology and storytelling companies in college sports, to integrate FanWord Assist into its digital communications strategy.
FanWord Assist, the company’s innovative AI-powered storytelling platform, empowers athletic communication teams to efficiently create high-quality written content such as feature stories, game recaps, and athlete bios. By streamlining content creation, MSU Athletics will be better positioned to highlight its athletes’ compelling narratives and connect more deeply with fans and the broader Mustang community.
“FanWord is at the forefront of the ever-changing landscape of technology in college athletics,” said Cameron Brennan, MSU’s Assistant Athletic Director for Athletic Communications. “We’re excited to utilize FanWord to share and promote the stories and accomplishments of our student athletes, coaches, staff, alumni, and athletic department.”
