Leading AI Company to Power a New Era of Raider Storytelling
August 11, 2025
HAMILTON – Colgate Athletics has entered a new partnership with FanWord, one of the leading AI technology and storytelling companies in college sports, to deploy its signature product, FanWord Assist, across its teams. The collaboration empowers Colgate’s communications team to transform raw interviews, stats, and game notes into polished narratives in minutes, freeing staff to focus on the moments that matter most.
FanWord builds technology that marries artificial intelligence with human creativity. FanWord Assist generates first-draft feature stories, recaps, bios, and more, while giving editors complete control over tone and accuracy. The result is faster turnaround, deeper coverage, and a consistent voice across platforms.
“Our communications and creative media staff invested a lot of time this summer evaluating our processes and determining ways to best assist Colgate University’s 25 Division I varsity athletics programs,” said Jordan Doroshenko, Colgate University’s Director of Communications and Creative Media. “FanWord, assisting with written content and storytelling, is a valuable resource that will allow us to be more creative as we strive to support an array of important external mediums for Colgate Athletics.”
